01Problem
Why voice assistants still don't work for Turkish SMEs
Cloud solutions make unacceptable errors on Turkish proper names and free-form location phrases. Call-forwarding and per-minute pricing put voice AI out of reach for SMEs.
Five concrete technical blockers
Existing solutions cannot reliably serve Turkish SME calls on these five points.
- blocker · proper-names
Turkish proper-name recognition error
Turkish place, brand and personal names are systematically garbled by ASR. Out-of-vocabulary issues, agglutinative morphology, and narrow phone-band audio combine. A single misheard name sends the job to the wrong address.
- blocker · location
Free-form location is unresolvable
Even though location is decisive in 59% of calls, callers give it in everyday phrasing rather than official administrative-unit names. Existing solutions do not resolve the utterance into an administrative-unit identifier.
- blocker · hallucination
Generative models fabricate information
Large language models tend to fill empty fields with plausible values and report un-completed work as completed. In a call-centre context, that means a customer waiting for a service that will not arrive.
- blocker · latency
Latency
Silence while a backend query runs causes the caller to hang up. On cloud paths, the network round-trip adds to that silence.
- blocker · cost
Cost and dependence
Cloud solutions charge the SME twice: call-forwarding fees to the operator and per-minute usage fees to the AI service. When the internet drops, service stops entirely. Voice data leaves the premises.
fig. — call analysis, n = 3,328
What we saw in 3,328 real calls
Transcript-level analysis from a live technical-service line operated by Eterna Teknoloji: 3,328 real Turkish phone calls.
call analysis · 3,328 transcripts
n = 3,328
Location and price are decisive in more than half of all calls. This explains why the R&D effort concentrates on location resolution and proper-name accuracy. We observed location expressed in free-form phrasing, and systematic corruption of proper names in ASR output.