Eterna TeknolojiAkıllı Çağrı Yönetimi

01Problem

Why voice assistants still don't work for Turkish SMEs

Cloud solutions make unacceptable errors on Turkish proper names and free-form location phrases. Call-forwarding and per-minute pricing put voice AI out of reach for SMEs.

Five concrete technical blockers

Existing solutions cannot reliably serve Turkish SME calls on these five points.

  1. Turkish proper-name recognition error

    Turkish place, brand and personal names are systematically garbled by ASR. Out-of-vocabulary issues, agglutinative morphology, and narrow phone-band audio combine. A single misheard name sends the job to the wrong address.

    blocker · proper-names
  2. Free-form location is unresolvable

    Even though location is decisive in 59% of calls, callers give it in everyday phrasing rather than official administrative-unit names. Existing solutions do not resolve the utterance into an administrative-unit identifier.

    blocker · location
  3. Generative models fabricate information

    Large language models tend to fill empty fields with plausible values and report un-completed work as completed. In a call-centre context, that means a customer waiting for a service that will not arrive.

    blocker · hallucination
  4. Latency

    Silence while a backend query runs causes the caller to hang up. On cloud paths, the network round-trip adds to that silence.

    blocker · latency
  5. Cost and dependence

    Cloud solutions charge the SME twice: call-forwarding fees to the operator and per-minute usage fees to the AI service. When the internet drops, service stops entirely. Voice data leaves the premises.

    blocker · cost

fig. — call analysis, n = 3,328

What we saw in 3,328 real calls

Transcript-level analysis from a live technical-service line operated by Eterna Teknoloji: 3,328 real Turkish phone calls.

call analysis · 3,328 transcripts

n = 3,328

25%50%75%100%Calls that carry location / address information59%Calls that ask about price54%Calls discussing service / inspection fee40%Calls that query warranty status35%Follow-up / complaint against an existing record10%Calls that involve appointment / time10%

Location and price are decisive in more than half of all calls. This explains why the R&D effort concentrates on location resolution and proper-name accuracy. We observed location expressed in free-form phrasing, and systematic corruption of proper names in ASR output.